Review Guidelines
Vfane recognizes contractors through positive-only formats — written accounts of what went well, and structured endorsements. Here is how it works and what we expect.
Positive-only reviews
Vfane’s review format asks homeowners one question: “What did this contractor do well?” Written reviews are free-text accounts with no rating attached.
We believe the right signal is who homeowners choose to vouch for. A contractor with 20 completed projects and 18 enthusiastic endorsements is telling you something true. The formats collect agree-only confirmations, fixed positive tags, and free-text accounts — there are no star ratings or numerical scores, and nothing a homeowner submits is screened out for being critical.
Who can leave a review
Only homeowners who completed a project through Vfane can leave a review. This means:
- The homeowner submitted a project through Vfane
- The contractor was matched to that project
- The contractor marked the lead as “Completed”
- The homeowner received a review invitation
You cannot review a contractor you found outside of Vfane.
One review per project
Each homeowner can leave one review per completed project. This is enforced at the database level. You cannot submit multiple reviews for the same project.
Reviews cannot be edited
Once submitted, a review cannot be edited by its author. Vfane does not remove a review for being critical — removal is limited to content that is fake or deceptive, that violates the Terms of Use, or that the law requires or permits Vfane to remove — and homeowners keep the deletion rights described in the Privacy Notice.
No incentivized reviews
Contractors may not offer discounts, payments, upgrades, or any other incentive in exchange for a review. Homeowners should only leave a review if they genuinely want to share their experience.
No fake reviews
Submitting a review for work that did not happen through Vfane is grounds for account removal. This applies to both homeowners and contractors who attempt to manipulate reviews.
Reviews are not endorsements
Reviews reflect individual homeowner experiences. They are not endorsements by Vfane. A positive review means one homeowner had a positive experience — it does not guarantee the same outcome for your project.
What makes a good review
The best reviews are specific and helpful. Consider mentioning:
- What the contractor did well (communication, timeliness, quality)
- How the contractor handled unexpected issues
- Whether the contractor was professional and respectful
- Whether you would hire them again